A Family Business Built on Reliability and Service
Founded in 1989, Australian Hammer Supplies has grown from a small family business into one of New South Wales’ largest and most trusted machinery dealerships. Over the years, the company, now known as AHS Group, has expanded far beyond its original focus on hydraulic hammers to become a leader across construction, agriculture and turf equipment.
Our success has been built on one simple principle: do the job properly the first time. Customers across NSW rely on us for clear answers, quick decisions and a team that understands the true cost of downtime. From our technicians to our sales and parts staff, every branch operates with the same commitment to keeping your business moving.
From Local Dealer to Statewide Network
Headquartered in Ingleburn in Sydney’s southwest, AHS Group now operates six branches across NSW, with new locations opening soon to meet growing customer demand. Each branch is equipped with a full workshop, mobile service units and well-stocked parts departments, ensuring fast, local support wherever you work.
Our footprint stretches from the Mid North Coast to the Victorian border, and as far west as Parkes, giving both regional and metropolitan customers easy access to sales, service and support.
Expanding Capability Across Construction and Agriculture
AHS Group represents some of the world’s most respected machinery brands, including Kubota, CASE Construction Equipment, Krone, Land Pride, Great Plains, Baroness and Toku hydraulic breakers.
For construction, we supply everything from Kubota compact excavators and loaders through to CASE heavy equipment such as 49 tonne excavators, graders, rollers and wheel loaders. On the agricultural side, our lineup covers everything from broadacre and livestock tractors to professional turf and grounds care equipment, supported by Kubota and Baroness mowers and RTV utility vehicles.
Whatever the job, our team can match the right machine, attachments and support package to suit your operation.
Service and Support That Keep NSW Moving
Service sits at the heart of everything we do. Each AHS branch is equipped for diagnostics, repairs and complete machine builds, supported by factory trained technicians and mobile service units that cover all of NSW.
Our parts network provides same day dispatch on stocked items, with direct access to manufacturer supply channels for fast turnaround and minimal downtime.
Finance Made Simple
We make it easy for customers to access the equipment they need through trusted lenders and manufacturer backed finance programs from Kubota and CASE. Options include fixed rate, seasonal and tailored repayment plans to suit different cash flows and business cycles.
All terms are transparent, approvals are quick and paperwork is kept simple because most of our customers would rather be out on the job than in the office.
Looking Ahead
After more than three decades in business, AHS Group remains focused on growth, reliability and long term customer partnerships. With continued investment in people, stock and infrastructure, we’re strengthening our presence across NSW and setting new standards for service in the machinery industry.
As Managing Director Chris Pennells puts it:
“We’ve built this business by showing up, keeping our word and backing our machines. That’s what earned our reputation and that’s what we’ll keep doing.”
Senior Leadership Team
- CEO: Chris Pennells
- CFO: Aamir Zackria
- GM - CE: Tony Smart
- GM - AG: David Emerton
- Used Equipment: Chris Macris
- HR: Nicole Duke
- Marketing: Robert Brus
- GM Ops CASE: Tyson Vandnjal
AHS Advisory Board Members
- Business Advisor and Chair: Martin Munro
- Executive Council: Bruce Pennells
- Bell and Partners: Paul Nicolaou
- CEO: Chris Pennells
- CFO: Aamir Zackria
- GM - CE: Tony Smart
- GM - AG: David Emerton
- GM Ops CASE: Tyson Vandnjal